Penha officially opens Skin-Care & Cosmetics department
March 28, 2019
CURACAO – After an intense reconstruction phase Penha Duty Free officially opened the doors to its Skin-Care & Cosmetics Department in Punda, Curacao. Here, customers will find a large selection of world class brands that cater to almost any imaginable skin care or cosmetic need. This section was already open to the public, but after the addition of some new and innovative brands, the store officially opened yesterday.
Besides the well-known traditional beauty brands such as Estee Lauder, Yves Saint Laurent, Clarins, Lancome, Shisheido, Clinique and Biotherm, customers will also find trendy, modern new brands such as Urban Decay, bareMinerals, Make-Up Studio, Shaina B and – the recently added, very popular – Too Faced. In this dedicated section of the store, customers will find professional and special trained Beauty Advisors that will advise and consult customers on a personal level.
Penha Duty Free is continuously innovating and applying market trends and customer insights to its strategy. “The Fragrance, Skin Care and Cosmetics market is changing rapidly in terms of new products, new brands and even new technologies”, according to Kevin Jonckheer, CEO of Penha Duty Free. “Being the largest Duty Free Retailer in the Caribbean Region we have the responsibility to bring as much of these trends and innovations to all our destinations including Curacao”. “Additionally, Jonckheer elaborates, ‘Punda is also evolving rapidly. More and more tourists and locals find their way to Punda to live, eat, shop and enjoy themselves. There is a real ‘urban’ atmosphere and people expect new things’ says Jonckheer.