History, a founding family with profound appreciation for beauty

Handelskade PenhaThe company was founded in 1865 and is still owned by the same Penha family that started this successful venture almost 150 years ago.

Penha is a company based on proven values as authenticity and genuineness that were carried on within and by the Penha family leading to a profound understanding of the wonderful feeling of experiencing exquisite beauty and luxury.

Penha stands for a strong company combining years of experience with a keen focus on trends and developments in the market of beauty products. As the Penha flagship department store symbolizes: the Penha building in Curaçao was built in 1708 and still majestically fits its surroundings to this day and age. It is the most photographed building on the “Handelskade” of Curaçao and was included in the Unesco World Heritage List of buildings belonging to the historical heritage of Curaçao.

With its strategic acquisition of Aruba’s highly photographed Plaza Daniel Leo complex, the company has re-positioned itself for further expansion in the heart of Aruba’s shopping district, Oranjestad.

Recently Penha opened their 30th Penha store in Sambil, Curacao.

Penha represents brands such as Estee Lauder, Clinique, MAC, Bobbi Brown, Lancôme, Chanel, Victoria’s Secret, Dior, Shiseido, La Prairie and is run today by a young visionary board of directors that made this beauty business in the America’s their business!